Tuesday, January 26, 2016

Creating a Cohesive Instagram Feed



Creating a cohesive Instagram can be quite the task. Which is one of the many reasons why I wanted to create an Instagram challenge that not only focused on growth, but also on beauty! It takes some real vision, discipline, and creativity to execute an engaging feed. Although it can take time, there are a few simple strategies you can execute right now to give your feed a beautiful boost.

1. Layout

So let's start with the basics. Instagram is a visual tool. This means it's important to have a visual strategy that will draw eyes to your feed. The first element that you can make immediate adjustments to is your layout. When you hear the word layout think pattern. What pattern do you want your photos to appear in and how will this look together as a whole? The focus here is the order of your photos.  

For example, if your account features mainly text try using the pattern text photo text. This will align all of your photos that are not text creating an immediate focal point. Have fun with this. Create a head turning pattern that's unforgettable.


2. Theme

Engagement starts with connection and creating a connection starts with sharing your story. What are you all about? What is your brand all about? Answer that question to identify your theme. Tell your story visually by using your theme. A theme is a common thread that pulls your feed together visually. For example, if your brand is all about femininity your theme might be pink or flowers. If your brand is about luxury, your feed may feature lots of black and white. Your theme should be noticeable immediately.

3. Consistency

The one strategy that can make or break your feed is consistency. Using the strategies listed above will definitely help to build engagement and growth on Instagram. Using them without consistency, however, stunts your growth. Remember to bring consistency to the following strategies: number of times you post, when you post, what you post, and how you post.



There's so much more that you can do and I want to help you and your Instagram have it all. Join me and an amazing group of girl bosses as we grow our tribes and create beautiful and engaging Instagram feeds during the Flawless Flatlay Challenge. Find out more about the Flawless Flatlay Challenge.

Before you go:

1. Sign up for the challenge
2. Share with a friend! The more people that participate, the more people you have to engage with and the more your community grows!

Saturday, January 23, 2016

5 Must Have Props for Styled Photos



Styled photos are everywhere and you probably can't pass them without giving them a double tap! Your favorite bloggers and your favorite brands share them and you wish you could too. If you're an entrepreneur or just a girl that likes beautiful things, you may have even pulled your hair out at some point trying to figure out how to capture one.

The truth is, styled photos may be easier to take than you think! The key to the best styled photos is authenticity! Focusing on styling what is real can not only upgrade your photos and your brand experience, but also your life. Yes, your life! 

People are attracted to styled photos because they highlight the beauty of products, the beauty of moments, and the beauty of desired lifestyles. What if I told you you could create those types of photos for your customers while creating that desired lifestyle with those awe worthy moments for yourself?  

It starts with only buying products and having experiences you love and then capturing them. Also, it means choosing items that you use in everyday life that are of good quality. Check out 5 everyday items you can use to create styled photos that pop below.

1. Planners 

We all use them, or at least it starts out that way! Planners are functional, but they can also be fancy. Buy yourself a quality planner because they make great photo props and they're real life tools we use daily.

2. Pens & Pencils

I have a natural affinity for pretty pencils and pens! I literally cannot pass them in the store. Gorgeous pens can add an heir of luxury to a photo without much effort. Find some gorgeous pens. Buy them. Use them. Photograph them.

3. Mugs & Teacups

I mean, seriously, who doesn't love a good mug? I find that mugs are trendy, casual, reliable, and sometimes mysterious! Find your best mug or go buy a cute one. Now see how many ways you can capture that mug! It's sure to be a conversation starter.

4. Flowers

Seriously, what's not to like about flowers? Flowers add luxury and life to your environment and photos! Keep a few flowers and plants around at all times. 

5. Your Choice of Treat

People like food! I like food. I'm sure you like food. The thing that we all like almost as much as actually eating food is looking at beautiful pictures of food! Use this to your advantage! Styled photos with your favorite food adds an instant touch of desire & familiarity to your photos.

There's so much more that you can do and I want to help you and your Instagram have it all. Join me and an amazing group of girl bosses as we grow our tribes and create beautiful and engaging Instagram feeds during the Flawless Flatlay Challenge. Find out more about the Flawless Flatlay Challenge.

Before you go:

1. Sign up for the challenge
2. Share with a friend! The more people that participate, the more people you have to engage with and the more your community grows!

Wednesday, January 20, 2016

Flawless Flatlay Challenge




Hey Friend! I am so excited to finally announce the Kelley With Love Flawless Flatlay Challenge!  The challenge will take place on Instagram from February 1, 2016 - February 5, 2016. This challenge is near and dear to my heart because I know how important it is to have an Instagram feed that stands out and that you feel good about. That's why I want to help you create one!

I get many emails and inquiries about how I created the aesthetic for my Instagram feed. There are many things that I have done, but for this challenge I wanted to focus on an aesthetic tool that is simple, quick, and leads to results in little to no time. One that I use quite often. Want to know the best part? Literally anyone can do a flatlay and see instant benefits. Some benefits that you may experience by participating in this challenge include learning to:


  • Create photos that pop
  • Tell your story visually 
  • Create a clean, cohesive, & beautifully engaging Instagram feed 
  • Grow your audience 
  • Create a tribe that is engaging
  • Connect with peers & brands

This challenge is for:


  • Creatives
  • Budding entrepreneurs & influencers
  • Entrepreneurs that are rebranding
  • Girlbosses
  • Anyone looking to create an Instagram feed that stands out

If you want to get a head start to begin preparing for the challenge and practicing your flatlays, which I highly recommend, sign up now to get the full Flawless Flatlay Challenge Guide. Once the challenge begins, prompts will be shared daily on Instagram. I will be providing tips & tricks & answering questions about the challenge the week before the challenge on Snap Chat. By signing up early you also get access to that pre challenge SnapChat schedule.  I cannot wait to do this challenge with you! 

Oh, and because I truly absolutely adore you, when you sign up you also get 5 free stock photos!

So before you go:

1. Sign up for the challenge
2. Share with a friend! The more people that participate, the more people you have to engage with and the more your community grows!
3.Click here to Tweet: I can't wait for the Flawless Flatlay Instagram Challenge with @kelleywithlove click here to get your free challenge guide http://ctt.ec/8V9EY+

Wednesday, January 13, 2016

Kelley With Love Reader Survey (Win $100 to Kate Spade)




If you can't tell by the Kate Spade giveaway I am super excited about my first annual reader survey! This year I want to find out more about you, who you are, and what you like. You are the reason Kelley With Love has been such a success. I have had a blast creating fun content and action based resources for you and I want to make sure you continue to make this one of your favorite places to visit online. 

The best of friendships are the ones that are mutually beneficial and that's why I'm doing this survey. I want you to feel like you are being heard. I want you to feel like you can come here for fun, advice, and inspiration. By completing the survey you are making sure that you get to see more of what you want! You will also be entered to win one of two gift cards. One winner will receive a $100 Kate Spade gift card and a second winner will receive a $50 Nordstrom gift card. 

I cannot thank you enough for taking time out of your day to complete the survey. I truly appreciate you and all of the ways you have supported Kelley With Love! The survey ends on January 19, 2016 and I will be emailing the winners of the gift cards on January 21, 2016.